BIBLIOGRAPHIC RECORD

The Decomposition of Promotional Response: An Empirical Generalization

This record contains bibliographic metadata. Open the linked source to check the work; the record does not include its full text.

Recorded authors
David Bell; Jeongwen Chiang; V. Padmanabhan
Source of metadata
OpenAlex
Year recorded
1999

Public identifiers and source

Open the source record

Reference

David Bell; Jeongwen Chiang; V. Padmanabhan. (1999). The Decomposition of Promotional Response: An Empirical Generalization. https://openalex.org/W1983440286

Reference assembled from the available metadata. Check and cite the original publication before reusing a claim.

Permanent record URL: https://brain.psiconautica.org/en/documentos/d-8eab1959c187bfa24d0c6540ba7cd3f8/