BIBLIOGRAPHIC RECORD
International Markets’ Segmentation, Marketing and Performance: A BCG Matrix Approach
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- Recorded authors
- Fikeresiyon Fekede Umema; Gurudutta Pradeep Japee
- Source of metadata
- Crossref
- Year recorded
- 2024
Public identifiers and source
Open the source recordReference
Fikeresiyon Fekede Umema; Gurudutta Pradeep Japee. (2024). International Markets’ Segmentation, Marketing and Performance: A BCG Matrix Approach. https://doi.org/10.9734/ajeba/2024/v24i51325
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