BIBLIOGRAPHIC RECORD

The marketing potential of corporate social responsibility activities: the case of the alcohol industry in Latin America and the Caribbean

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Recorded authors
Daniela Pantani; Raquel Inés Peltzer; Mariana Cremonte; Katherine Robaina; Thomas F. Babor; Ilana Pinsky
Source of metadata
Crossref
Year recorded
2017

Public identifiers and source

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Reference

Daniela Pantani; Raquel Inés Peltzer; Mariana Cremonte; Katherine Robaina; Thomas F. Babor; Ilana Pinsky. (2017). The marketing potential of corporate social responsibility activities: the case of the alcohol industry in Latin America and the Caribbean. https://doi.org/10.1111/add.13616

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