BIBLIOGRAPHIC RECORD

Brand addiction: Exploring the concept and its definition through an experiential lens

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Recorded authors
Charles Chi Cui; Mona Mrad; Margaret K. Hogg
Source of metadata
OpenAlex
Year recorded
2018

Public identifiers and source

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Reference

Charles Chi Cui; Mona Mrad; Margaret K. Hogg. (2018). Brand addiction: Exploring the concept and its definition through an experiential lens. https://openalex.org/W2788826182

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